Why We Love & Choose Bellroy

Australian-based brand

A home grown Australian-based brand from Bells Beach and Fitzroy - Bell-Roy - which began from humble beginnings around a table in 2010.

Certified B Corp business

As a certified B Corporation, Bellroy is committed to creating a world where people, animals, and the planet can co-exist harmoniously.

Fostering a More Sustainable System

Actively addressing current challenges that pose a threat to the environment. Bellroy takes responsibility, setting an example in making a positive impact on our planet.

Thoughtfully Designed

Bellroy select their materials based on a balance of functionality, durability and their ability to age gracefully.

Products you’ll Love for as Long as Possible Bellroy products are hard-wearing and the designs are classic, so that they stay in use for years, and out of the landfill

Recycled and Responsible Materials

Through up-cycling materials that have already had a useful life, Bellroy is committed to making their products more environmentally sustainable.